Denver Rescue Mission

The Transforming Lives Campaign is Denver Rescue Mission's annual giving campaign to benefit those experiencing homelessness in the Denver metro area. An elevated and uncluttered visual aesthetic helps to speak to the high-level donors the campaign is hoping to engage through "more than just a check." A stylized full-color photographic treatment is used throughout campaign collateral to emphasize the hope and change that can be brought to those experiencing homelessness through The New Life Program. A fully responsive microsite accompanies printed collateral to engage potential donors to visit the Mission to see the program at work first hand.